Pre-construction impact intelligence for ASEAN cities

Cities build infrastructure on instinct. MATRIX gives planners, developers, and civic stakeholders a simulator to ask what would happen if we build this, before a single peso is spent.

The problem

Infrastructure failure in ASEAN suburban cities is not a planning skill problem. It is a planning visibility problem.

Static studies cannot anticipate emergent behavior

A traffic count from 2022 will not predict how a new mall reshapes every household within three kilometers. Spreadsheet models ignore which jeepney route gains demand, which barangay loses footfall, and which flood corridor gets blocked.

Cross-domain impacts are evaluated in silos

Environmental, transport, economic, and social reviews sit in different offices. No tool currently lets a planner simulate all five impact dimensions of the same project in one run.

Existing tools require specialist expertise

Vissim, Aimsun, CityEngine, and AnyLogic need engineers or modelers. None accept a plain-language what-if from a city planner with no technical background.

Iloilo City river esplanade at golden hour with the urban skyline in soft haze

The cumulative cost lands on commuters paying for first-mile travel planners never modeled, informal vendors displaced without warning, barangays that flood because runoff was calculated in isolation, and developers whose entrances open onto the wrong side of the street.

Who it's for

Three constituencies ask the same pre-construction question from different angles.

LGU planners and city government

Iloilo CPDO, NEDA Region VI, DOTr Regional Office VI

Pre-evaluate infrastructure proposals, prioritize capital projects, and validate impact assessments with simulation-backed evidence.

  • Developers and master planners

    Megaworld Iloilo Business Park, Ayala Land, local developers

    Site selection, building placement, entrance design, and anticipating community pushback before public consultation.

  • Civic and academic stakeholders

    UP Visayas SURP, Clean Air Asia, ICLEI, transport cooperatives

    Independent verification of impact claims, academic research, and policy advocacy with simulation-backed evidence.

Value proposition

Real-time simulators tell a city what is happening. MATRIX tells it what will happen if it builds.

Multi-billion-peso infrastructure is decided on static studies that age the day they are filed. MATRIX simulates community impact before a single peso is spent: five dimensions, explicit confidence, about 90 seconds, every number traceable to its data and equation.

  • Five dimensions from one simulation kernel: internally consistent, not five contradicting tools.
  • Glass-box provenance: every output traces to an equation, named open data, and computed confidence.
  • No hardware. Pure cloud and open data, deployable where IoT simulators can't afford to.
  • Anchored to Iloilo, 2026 ASEAN Clean Tourist City Award (2nd time, Jan 30, 2026, Cebu).

Competitive landscape

Based on a feature survey of tools planners actually evaluate, not an exhaustive procurement audit. The gap is the combination: natural-language input, five impact dimensions scored against one simulated reality, and per-dimension confidence.

ToolStrengthNL input5 dims, one runPer-dim confidenceNeeds specialist
PTV Vissim / AimsunMicroscopic traffic simulationNoNoNoYes
ESRI CityEngine3D urban / GIS modelingNoNoNoYes
ReplicaData-driven mobility / activity modelsPartialNoNoYes
UrbanFootprintLand-use + environmental scenario planningNoPartialNoYes
AnyLogicGeneral multi-method simulationNoPartialNoYes
MATRIXPre-construction 5-dim impact, glass-boxYesYesYesYes(human-in-the-loop)

Scaling across ASEAN

Geographic scaling is API-level: new city means a new OSM bounding box and municipal data sources. Behavioral scaling is prompt-level: persona archetypes reweight from Iloilo jeepney commuters to Jakarta ojek riders. No hardware, no IoT sensors.

CityMobility patternOpen data
JakartaOjek, angkot, bajaj, BRT TransJakartaTransJakarta GTFS, OSM strong
BangkokSongthaew, tuk-tuk, motorcycle taxi, BTS/MRTStrong GTFS, OSM strong
Ho Chi Minh CityXe om, xe buyt, metro under constructionLimited GTFS, OSM strong
Kuala LumpurRapid KL, bas mini, e-hailingRapid KL GTFS, OSM strong

Why MATRIX matters

Iloilo's 2026 ASEAN Clean Tourist City Award (2nd time, awarded Jan 30, 2026 in Cebu) anchors the regional pilot.

A combination that doesn't exist elsewhere

Plain-language input, five impact dimensions from one simulated reality, and per-dimension confidence: a combination not found in the tools planners typically evaluate.

Built for real-time, built honestly

Interactive visualization with animated agent playback, unified-kernel architecture, and confidence-anchored outputs that respect data limits honestly.

Grounded in Iloilo, scalable across ASEAN

Iloilo is actively building the data infrastructure MATRIX consumes. The ASEAN scaling path is concrete with no hardware dependency.

Designed to be understood at a glance

Animated simulation playback shows how a project ripples through a city. Five dimensions tell one coherent story, anchored to Iloilo's 2026 ASEAN Clean Tourist City Award.

Team ATLAN

Polytechnic University of the Philippines

Carlos Jerico Dela Torre

AI and Software Development, Product and Business Architecture, Team Lead

Yushin Bjorn Matsuda

AI and Software Development, UI/UX Design

Maria Espina

QA, UI/UX Design

Rica Mae Mago

QA, Research and Marketing

Russell Jay Fajardo

QA, Research and Marketing